Authority Assessments

Results

What happens when expertise becomes an asset.

Assessments built around real expertise have generated tens of thousands of leads, supported millions in revenue, grown audiences into the hundreds of thousands, and created smarter paths from curiosity to sale.

Evidence + Results + Impact

Documented outcomes from real assessments

REACH100,000+NEW PEOPLEREVENUE IMPACTMILLIONSIN REVENUECONVERSION RATE67.8%TO LEADTOTAL QUIZ TAKERS500,000+AND COUNTINGLAUNCH REVENUE$300KFROM ONE QUIZCOST PER LEAD$0.24AVERAGE CPL

Amy Porterfield

“Chanti has created quizzes that have brought in tens of thousands of leads and helped us generate millions in revenue from our launches.”

“We don’t want to recommend her to anybody else because we’d love to keep her to ourselves! But, in all seriousness, we’d recommend her 100%.”

Portrait of Amy Porterfield

Amy Porterfield

Bestselling author of Two Weeks Notice

Amy Porterfield

Jenna Kutcher

100,000+ new people reached through one “freakishly accurate” assessment.

I love Chanti more than Mac ‘n Cheese! Haha, seriously this woman has helped me effortlessly grow my email list by more than 100,000 people in the last year alone. If what the gurus say is true and every lead should add $1 to your bottom line every month, well DANG — we just hit the jackpot.

Chanti simplified the entire process, created a quiz that is “freakishly accurate” and puts it together like Hogwarts magic. I love sharing the quizzes because it allows me to serve and show up for my people in bigger, better ways while connecting them with the perfect offers they simply can’t deny! Seeing the feedback from my audience makes my heart so happy and I can’t wait to create more quizzes as my company expands!

Portrait of Jenna Kutcher

Jenna Kutcher

Bestselling author of How Are You, Really?

Jenna Kutcher

Result

8,000+ leads in 10 days. $300K launch revenue.

An average of $0.24 per lead and her most successful launch ever with a total of 36,000+ leads total and $300K in revenue.

There’s nobody quite like Chanti. She brings an amazing energy that has helped the business grow.

She has opened new doors for my business — she’s helped us generate tens of thousands of leads and hundreds of thousands in revenue. More importantly, she’s helped us better connect with the people we serve.

Portrait of Kayse Morris

Kayse Morris

Founder of CEO Teacher Academy

Anthony O’Neal

19K views at a 67.8% conversion to leads and $20k in paid result sales alone

We got the quiz and it was so good we decided to upsell the full version of the results for like five bucks. And man those result upsells alone generated close to about $20,000.

The ad spend on it was so cheap, $1.25 or less per lead and I’m so grateful. The people who bought their $5 upsell, 30% of those people bought the course [$497]. It’s been great, I’m like wow, now I need another quiz.

Working with Chanti and her team was super dope, super easy, and super comfortable.

Portrait of Anthony O'Neal

Anthony O’Neal

Financial Author, Speaker & Educator

Anthony O'Neal's assessment funnel: 19,144 views, 17,668 starts, 13,183 completions, 12,980 leads at a 67.8% conversion rate
Assessment Funnel — Live Results

Tonic Site Shop

The kind of lead magnet people launch at 1AM and still thank themselves for later.

Thanks to Chanti’s wise and magical help with our quiz, we had our highest converting promo yet, and by far the most effective lead magnet we’ve ever had.

And would you believe we barely even made it happen? At the last minute, we decided to do a quiz, worked with Chanti to help develop something that felt true to our brand, designed the results at 1 am and had it launched the next day. 2,000+ new subscribers later, we’re pretty glad we went for it!

Since we learned in our last big launch that 80% of our buyers were already on our email list, we know a healthy email list is truly our greatest asset.

Portrait of Jen Olmstead

Jen Olmstead

Owner at TONIC Site Shop

Jen Olmstead

Proof

A lot of subscriber growth, a lot. A little list of under 1000 people to over 5000 people.

The quiz is fucking brilliant. Under $1 cost per lead.

Portrait of Renie Allen

Renie Allen

Myofascial Release Therapist

My quiz has made the biggest difference in growing my community out of everything I’ve ever done in 3 years of building my business.

I’m just so grateful for your brain, Chanti!

Portrait of Alexandra Hughes

Alexandra Hughes

Messaging Architect + Strategist

If I can create over $50,000 of aligned sales with less than 300 quiz takers, imagine what’s possible when I dial in the nurture sequence!
Portrait of Bethany Ellen

Bethany Ellen

Leadership Coach + Human Design Expert

In Their Own Words

She turned her framework into a quiz — and gets new aligned subscribers for just $1.50.
This one thing made sales calls easier — and kept her in demand for years.
Over 500,000 subscribers and daily sales from one quiz.
Hundreds of leads and sales while nursing her baby.

Swipe through some of our work

Jenna Kutcher assessment
Jenna KutcherPodcaster & educator
Amy Porterfield assessment
Amy PorterfieldCourse creation expert
Anthony O’Neal assessment
Anthony O’NealFinancial educator
Nicole Hill assessment
Nicole HillFounder, Horizon Found
Lumia Coaching assessment
Lumia CoachingCoach certification
Chanti assessment
ChantiGrowthType™ assessment

Kathryn Thompson

“A month or two after I launched the quiz it had already paid for itself.”

“I just had to share my vision and my intention for what I wanted and then you just took it and made this magical quiz out of it. And it was just beautiful. It was effortless.

A month or two after I launched the quiz it had already paid for itself. The people that have come through either signed with me as a copywriting client or joined one of my group programs.

What’s also really beautiful is the feedback, like, yes, yes, I made my money back. And it’s been a really great asset in my company, but it’s the feedback of what people tell me when they take it and that they’re just shocked this is free when there’s just so much depth and information — “Oh my God, I feel like you wrote that page for me, this is me in a nutshell. I finally feel seen, I finally feel understood after years of struggling with marketing and sales. And I finally feel like somebody gets me” ← that’s the kind of feedback.

I have evolved so much as a business owner, in terms of like, what I offer, how I offer it, why I offer it. And that quiz has evolved with me. Almost everyone who’s joined my multiple 6-figure program has taken the quiz.”

Portrait of Kathryn Thompson

Kathryn Thompson

Copywriter + Messaging Coach

In Short

Started ads 7 days ago for COLD leads for $1.25 and added a new member to my membership.

It’s $797 and I’ve spent $70.

Portrait of Brandi Mowles

Brandi Mowles

Ads Manager Coach

The FB ads launched yesterday and it’s at 51.2% conversion rate with 341 leads collected…

That’s already more than double my existing email list!

Portrait of Michelle Glogovac

Michelle Glogovac

Podcast Expert

I looked at Interact today and saw that over 500,000 people have taken my quiz which feels pretty boss.
Portrait of Carly Banks

Carly Banks

Founder, The Habit Ayurveda

More Results, Straight From the Source

High-ticket sales from perfect strangers because of one trust-building asset.
Mental + emotional freedom after a lifetime of hating marketing.
$0.50 CPL and 8,000 new subscribers in a hyper-niche market.
One quiz funnel drove a 352% revenue increase.

Industry Validation

She’s personally responsible for the massive growth of a bunch of companies who implemented quizzes she’s created that have become the entire basis of those brands’ marketing strategy.

Chanti is the quiz whisperer. She has an uncanny ability to create quizzes that not only perfectly exemplify the brands they represent, but also convert like crazy.

She’s personally responsible for the massive growth of a bunch of companies who implemented quizzes she’s created that have become the entire basis of those brands’ marketing strategy. If you’re looking to create a quiz and are serious about conversion and ROI then look no further than Chanti.

Portrait of Josh Haynam

Josh Haynam

Co-Founder of Interact Quiz Hosting Software

Emily Reagan

7500 Quiz Takers. 75% Completion Rate. Less Than $0.25 CPL

7500 People take my quiz. I have a conversion rate of people starting it to completing it at 75%. It is outperforming my other lead magnets when it comes to opt in rates and conversions. I have had less than .25 CENT leads with ads.

In the last three cycles of my program, 50% of my enrollees have taken my quiz. So it shows to me that it’s working and then it’s nurturing them and it’s leading people to make a decision.

It’s working for my business. Like there’s immediate ROI. I have a lot of content that this is the only asset I have that really filters people out. And it’s just amazing how interactive it becomes because I get people responding all the time to these emails because I’m asking them questions and they’re really excited about the results. They see themselves in it. And it just makes nurturing and selling to them that much more easy.

Portrait of Emily Reagan

Emily Reagan

Founder of Unicorn Digital Marketing Courses

Featured

“The feedback from our community about how their quiz results made them feel seen and heard and motivated made creating a quiz SO worth it.”

Their experience in marketing, quizzes, funnels — all the things — makes working with them seamless, which is such a stress reliever. They just get it. They truly care and put in the time and effort to get to know you, your brand, AND your community, which is SO important to me. You can feel safe knowing they’re taking care of you and have your community’s best interest in mind.

Chanti and her team really listened and created something that was us. I was surprised at how in-depth the quiz results were — it wasn’t just a copy-paste result with a different title. They were totally customized and special.

“Would and WILL work with this team of magical word unicorns over and over again.”

Portrait of Nicole Hill

Nicole Hill

Founder of Horizon Found

Trusted By

Trusted by Amy Porterfield, Copyhackers, Jenna Kutcher, Dear Gabby, exos, EOFire, Melyssa Griffin, Juliet Allen, Female Entrepreneur Association International, bossbabe, Matthew Hussey, and Anthony O'Neal

What you know can help your business grow.

Attract, qualify, segment, and sell.

If there’s a strong assessment opportunity inside your expertise, let’s find it.